For many CDA Idaho shoppers, shopping is not merely buying to fill a need, it is also a form of entertainment. And judging by the number of retail stores and shopping malls across the nation, it is safe to say that shopping is a very popular entertainment pastime. So, with that said you should not overlook the value of bringing in entertainers to the delight of your Idaho business customers. Of course, not all of the suggestions made below will be suitable for every retailer, but some will be, or a variation will be suitable. Along with the various entertainers listed, I have also included a few tricks on how you can get the biggest promotional bang out of each.
Idaho Music Performers
Now in terms of music performers, they could range from a complete band-rock, jazz, blues, or country-right to a soloist with a cello on a Sunday afternoon. But regardless of the type of music or number of musicians, live musical entertainment is one of the most popular ways to keep customers entertained and in your store longer and coming back more often providing that live music is a regular feature. And guess what? Both add up to the potential of your customers buying more and more often. You shouldn’t have to pay for the musicians providing that there is a benefit for them to be there entertaining, which is namely the money they can receive by selling their CDs, and other related materials such as T-shirts, hats, or whatever they use to generate revenues. However, make sure that your Coeur d’Alene Idaho business customers are not dropping coins into a guitar case, this is tacky and uncalled for. You can get the most marketing mileage from live music performances by having the musicians build your products into their songs, or by wearing the products (fashions), sitting on the products (furniture), playing the products (musical instruments), and a whole host of clever ideas.
Idaho Theatrical Performers
Another form of entertainment to feature in-store on a regular basis is theatrical performers from a local theater troupe, high school, or performing arts institution. Once again, the vast majority of performers will perform for free or in exchange for product or for cross-promoting an event they have forthcoming by hanging fliers in your windows or selling performance tickets at the sales counter. And to really increase the effectiveness of having live theatrical performances in your store, try to convince the performer to create a play to perform about your products. This could be a spoof of a popular Shakespeare play with your Coeur d’Alene Idaho business products mixed in, or a completely new play that is specifically developed around what you sell.
Idaho Magicians
Like live music, magicians are also a favorite form of entertainment especially if your Idaho business in Coeur d’Alene shop caters to children and families. Have the magician use your products in her routine to make them disappear, reappear, or solve a problem right before your customers’ eyes. In exchange for the magician coming in and entertaining your customers offer to set up a service wherein customers can book the magician’s services for parties and events right at your store; provide this service for the magician in exchange for the service she provides you.
Idaho Artists
Painters, sculptors, and craft artists who make just about anything useful from a doily also can be a great form of entertainment for customers. Perhaps one of the best to have is a caricaturist who can come in one afternoon a week and make funny, yet lifelike drawings of your customers as they shop. These drawings can be given away to the customers as an appreciation gift before they leave the store. What may seem to be just small forms of entertainment, such as bringing in artists, can actually go a long way to increase word-of-mouth advertising. This is due to the fact that if you regularly have the artist or entertainer present, your CDA Idaho store will become somewhat of a local landmark and known for the entertainment you bring, which can dramatically increase word-of-mouth advertising.
Idaho Sports Demo
Sports demonstrations are yet another fantastic form of entertainment to bring into the store for the benefit of your customers. The sports demonstrations could range from karate or other martial arts demonstrations to table tennis, to a batting cage if you have the space required. Additionally, if you sponsor little league or other community sports teams make sure to bring then in for autograph signings and picture taking with your customers, especially if they have won major championships for your Idaho community. in for autograph signings and picture taking with your customers, especially if they have won major championships.
